For most people in business one of their top three reasons for conducting any sort of marketing or advertising is to find new customers. So why, when it comes to digital marketing, do so many businesses put so much money […]
There are hundreds, actually thousands, of job vacancies being posted online for Creative Technologists. Ad agencies and marketing companies are crying out for them. What do they do? Why do they do it? And does your business need them?
In what will hopefully become a regular feature I look at some of the top stories from the world of digital and social media over the past seven days. Facebook Bluetooth Beacons. Facebook have announced the launch of their own […]
5 handy hints on how to manage creativity and the creative process in yourself and others. In marketing, in business, in music and food; we all know the value of creativity. In almost all forms of human endeavour, we understand […]